Business

Tips for Hiring a Marketing Company

Marketing companies not only take over a labor-intensive process, but they bring a consultative approach to devising your marketing strategies. Understand the services you require and which services a marketing company offers first before determining whether they are a good fit for your small business. Identify your goals, secure references, and request a detailed written …

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Local Marketing Strategies for Success

Local marketing refers to strategies that target regional audiences near your business. Local marketing is especially effective for businesses tied to a physical location, such as restaurants, boutique retail operations, and professional advisors. Getting your small business’s local marketing strategy off the ground is quick, easy, and free; these tips will help you improve your …

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